Sales Campaigns
Achieving Quality Leads helps ensure the success of your sales. AQL is designed to be a valuable bolt-on resource to your existing sales and marketing teams.
We take a holistic approach to your sale campaigns across industry sectors. Ours is not a 'dial & smile' operation. Through our strong foundation in marketing and communication fundamentals, we are able to enhance sale campaigns. This includes market evaluation, the pre-campaign qualification stage, developing qualified appointments for your sales people to follow up, and then carry out a post-campaign, survey and analysis.
Our campaign activities include pre-qualifying mail and phone contact records so the correct decision maker is targeted when creating sales leads. We also source focused external lists of prospect companies to maximize the effectiveness of your campaign.
AQL researches companies so you can send a personalized letter of introduction addressing issues specific to them. Then we follow up your mail-out, warm calling to make appointments with genuinely interested prospects, passing through only qualified business sales leads.
Post campaign, AQL carries out phone call interviews to follow up sales appointments, gaining objective feedback not normally disclosed to the sales executive who took the appointment. This is a valuable tool for a sales or marketing director who wants a sales campaign to be accurately evaluated.
When a sales campaign includes seminars and exhibitions, it is important to encourage an invitee's attendance through highlighting the value of your proposition. AQL calling does that too.
Our campaign activities include pre-qualifying mail and phone contact records so the correct decision maker is targeted when creating sales leads. We also source focused external lists of prospect companies to maximize the effectiveness of your campaign.
AQL researches companies so you can send a personalized letter of introduction addressing issues specific to them. Then we follow up your mail-out, warm calling to make appointments with genuinely interested prospects, passing through only qualified business sales leads.
Post campaign, AQL carries out phone call interviews to follow up sales appointments, gaining objective feedback not normally disclosed to the sales executive who took the appointment. This is a valuable tool for a sales or marketing director who wants a sales campaign to be accurately evaluated.
When a sales campaign includes seminars and exhibitions, it is important to encourage an invitee's attendance through highlighting the value of your proposition. AQL calling does that too.
Making Business
Appointments
Marketing
Exhibition Follow-up